It's in the Pocket for Speed-e-Loans Sponsored Ali Carter
The payday loans brand speed-e-loans was in the spotlight on Sunday thanks to snooker ace Ali Carter pocketing the Roewe Shanghai Masters title.

HERTFORDSHIRE, ENGLAND, September 15, 2010 /24-7PressRelease/ -- The payday loans brand speed-e-loans was in the spotlight on Sunday thanks to snooker ace Ali Carter pocketing the Roewe Shanghai Masters title.

Ali's latest triumph is the speed-e-loans sponsored players' second ranking title in as many years after he won the Welsh Open in 2009.

Essex player Carter defeated Scottish player Jamie Burnett 10-7 in an exciting final played in difficult conditions.

Now ranked at No.2 in the world rankings, an ecstatic Ali said: "I am delighted to have one another title. It was a really tough match and the conditions were difficult. There was a lot of dampness in the air and that had an effect on the way the table played."

31-year-old Ali has also been enjoying a new sponsorship deal this year with speed-e-loans.

Ali said: "I am really grateful to those at speed-e-loans for their support and I hope that my success this week repays some of the faith they have put in me - hopefully it won't be my last title while wearing their logo."

CEO of speed-e-loans Gary Miller-Cheevers added: "We are thrilled that Ali has won the Shanghai Masters - especially in such difficult conditions - and, of course, of his association with our fast finance brand. Snooker is such a fantastic medium for brands to reach a massive audience and the sport links nicely in to our target market."

speed-e-loans also sponsor top snooker player Joe Perry who is a former World Championship semi-finalist.

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Gary Miller-Cheevers
speed-e-loans
CEO
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